News & In(sights)

Fun in the Sun Frame Event

Dog with SunglassesPlease join us at River Valley Optical on Thursday, May 8, from 2:00 to 7:00 p.m. for our Fun in the Sun Frame Event.

Customers attending the event will receive 50% off frames with the purchase of lenses, and 25% off non-prescription sunglasses.* 


Featured Designers

Representatives will be showing off the latest designs from Charmant, Maui Jim and many more.


Protect your eyes from harmful UV exposure and glare, while framing your face in a new pair of sunglasses. Check out our wide selection and ward off the sun in style.

Mark your calendars now and don’t miss out on these great savings. We will see you on May 8!

Join the event on Facebook and receive a reminder »

*Maui Jim sunwear non-discountable. Receive 25% of the Maui Jim purchase price as a credit toward prescription lenses.