Introducing Acuvue Oasys with Transitions

Just in time for summer!

We’re excited to offer our patients Acuvue Oasys with Transitions. A first-of-its-kind light-adaptive contact lens that provides all-day soothing vision regardless of light level.  Call to schedule an appointment today to see if these lenses would be right for you.

*These lenses are not a replacement for sunglasses.

Click HERE for important safety information.

Fall Frame Event

Visit River Valley Optical on October 10th to see the latest frame styles for men, women and kids and receive 50% off of frames with the purchase of lenses.

*Offer valid October 8–13, 2018, on in-stock frames only. No other discounts apply. Maui Jim sunwear non-discountable.

Back to School Savings!

Stop in at River Valley Optical now through Aug. 31st for back-to-school savings for the whole family!  You’ll save 50% off frames with the purchase of lenses and 25% off all non-prescription eyewear*.Family in Optical Center

*Offer valid for in-stock frames only.  No other discounts apply. Maui Jim sunwear non-discountable.

River Valley Eye Professionals Hosts Summer Open House

River Valley Eye Professionals invites the Northfield community to a Summer Open House event to celebrate the 19-year tenure of Dr. David Hakes and to meet their newest optometrist, Dr. Kevin Cassin.

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Spring Frame Event

Join us for our Spring Frame Event and enjoy 50% off frames with the purchase of lenses and 25% off non-prescription sunglasses. Our trunk show will feature the latest designs by Match Eyewear: Cosmopolitan, Danny Gokey, Float Kids, Helium and many more! More »